1 day agoThe Power of Building in Public for Software FoundersBuilding in public is more than a development approach: it can be an immersive, inspiring experience that weaves together transparency, community, and product innovation. …Software12 min readSoftware12 min read
Nov 22Navigating EU VAT Regulations: A Guide for US Software Companies in 2024For software product makers, nothing is certain in life except for (death by) support tickets and taxes 😩 and we’ve got some bad news for those who are lax on the latter. In a few weeks, US software sellers who are still not handling VAT in Europe will need to…Europe6 min readEurope6 min read
Nov 15Epic Tales of Spectacular Fails: Lessons From Leading WordPress EntrepreneursWe don’t talk about failure nearly enough in the software world ☠️ The mistakes and hard lessons learned from %^&*@!#ing up spectacularly are stepping stones to successful product development, as 18 experienced software entrepreneurs attest to in our Fails video. Freemius founder and CEO Vova Feldman says it’s better to…Business Failure11 min readBusiness Failure11 min read
Nov 8How to Maximize Sales on BFCM 2023It’s time to discuss your weekend plans 💰 For BFCM 2023, that is 😉 With less than three weeks until the end-of-year sales fever hits, software product makers and entrepreneurs need to get their (discount) ducks in a row. Why BFCM 2023 is an Important Opportunity for Software Product Makers There’s no getting around the fact that BFCM (Black Friday Cyber…Black Friday13 min readBlack Friday13 min read
Oct 25Managing the Risks of Selling on the WooCommerce MarketplaceIt’s not what you know, it’s Woo you know… especially if you want to capitalize on using one of the biggest marketplaces in the WordPress space, and one that offers developers a large platform of exposure from which to sell extensions and themes directly to online vendors. …Woocommerce10 min readWoocommerce10 min read
Oct 12How to Build a Thriving Remote Company CultureFrom cutting office costs to choosing from an international pool of candidates, remote work offers plenty of perks to founders and their companies. …WordPress14 min readWordPress14 min read
Oct 4Reduce Customer Churn With 4 Contextual Discounts & TacticsIn the ever-evolving realms of WordPress and SaaS, the battle against customer churn is like a high-stakes game of chess. With each move, software product makers must strategize, adapt, and anticipate customer needs. …WordPress12 min readWordPress12 min read
Sep 27How TablePress Became the Most Popular WordPress Table PluginDon’t discount your hobbies because there’s always a chance they could lead to greater things. For Tobias Bäthge, the success of TablePress — the top WordPress table plugin — is proof that recreational pursuits can often serve as platforms to launch fulfilling full-time careers. …WordPress16 min readWordPress16 min read
Sep 20Leveraging YouTube Marketing for Audience & Business GrowthLights, camera, software 🎥 WordPress and SaaS are competitive (and often saturated) markets, and owning your space and growing your audience as an entrepreneur can be tough. A possible solution? Using YouTube marketing to establish authority and secure your space in the spotlight. While this article focuses on WordPress and…YouTube11 min readYouTube11 min read
Sep 6How to Convert Your WordPress Plugin to SaaSConverting your plugin to Software as a Service could prove to be fanSaaStic for your product-making journey 😁 Seriously, though — SaaS offers developers an opportunity to service bigger markets and potentially grow their products into empires. …SaaS11 min readSaaS11 min read
